Zafu.com is the most interesting denim related site that has launched this year. They say that they are able to help women find the perfect pair of jeans – which anyone that has ever bought a pair of jeans will know is a pretty ambitious claim. There are many jeans buying guides online but the difference between this site and the others is that Zafu’s recommendations are based five years of comprehensive fit research. You are asked to answer eleven questions about fit issues with jeans, body shape, style preferences and size, then Zafu’s algorithm searches hundreds of styles from seventy different brands to find you the perfect fit.
Having tested the site without actually purchasing any jeans I reckon that Zafu can certainly lay claim to being the the most comprehensive jeans recommendation service available online. If you have actually used this site and bought a pair of jeans upon their suggestion please share your opinion on the quality of their recommendation on the Denimology Forums.