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An emerging trend from 2006 that looks set to continue in 2007 and beyond is organic denim. One company that is determined to make a positive impact on the environment is Del Forte Denim. The goal of the wonderfully named fouder Tierra Del Forte is to produce “a premium denim line while protecting the environment and the farmers”. In addition to making their jeans from organic cotton in non-sweatshop conditions they have also launched “Project ReJeaneration” to encourage people to recycle their old denim – if you send them a pair of your old jeans, not only will the use them to produce the next generation of jeans but you will receive a 10% of your next purchase.

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