With fans like Jessica Alba and Whitney Port (of The Hills and The City) wearing Work Custom Jeans we all better step aside because there may be a new sheriff in town. They launched late last year and will be offering their first denim collection in Spring 2009. The original partners Brian Kim, Robbie Williamson and Skip Williamson originated the concept as an extension of their passion for the arts, film and music. With the backing and support of people who have helped launch and nurtured brands such as True Religion Jeans, Seven For All Mankind and Levi Strauss, Work Custom Jeans promises to offer iconic denim styling with more modern, sleek silhouettes. If this sneak peak is any indication expect to see much more of Work Custom Jeans in the very near future.