Check out new denim line for men – Cult of Individuality. Moderately priced at just $135 a pair at Tobi, Cult of Individuality serves up perfectly broken-in styles in straight and bootcuts that have the feel of a long-lost and must-loved pair. Without extra embellishments and with a great everyday fit, these are the clear choice for a normal guy who wants a solid pair that feels good and looks even better.