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Nicole Richie blogged on her favorite denim brand, Jet, today. I’d always wondered what did it for her. After reading this, I wonder if I smell a silent endorsement deal going on… What do you think? Will Nicole Richie soon be for Jet, what Audrina Patridge has become for Divine Rights of Denim?

From NicoleRichie.com:

It’s so hard to find the perfect pair of jeans. Whether they are too long, too short, the color’s not right, I’m sure everyone knows what I’m talking about. Being a mom, I tend to like clothes that are simple and easy; that doesn’t mean I don’t want to look my best. Everything changed when I found Jet Jeans. The soft denim feels almost like I’m wearing leggings. And they have a sophistication about them that makes them perfect for both day and night. My personal favorite are the denim Thrashed style, and I recently picked up a pair of the Splat jeans which look like they were splattered with bleach. Jet Jeans are always my go-to. I can wear them with a t-shirt and flip- flops, or dress them up with heels.