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7 For All Mankind has chosen Paris to open its first European boutique on May 23rd, 2009. The 70-square meter flagship store is to be located in the prestigious Rue Saint Honorè, number 223, and the complete range of 7 For All Mankind collections for men, women, children, denim, sportswear and accessories will be available here.

Zebrano wood, present in every 7 For All Mankind shop, is seen in a very light and opaque variation here at the large table in the centre of the shop, the walls are of classic 7 gray, the floors are covered with a special white resin and slide-away changing rooms are completely mirrors-covered. All the details aim at recreating the spirit which the Los Angeles company infuses into all of its products: modern and comfortable elegance and luxury.

On the occasion of this inauguration, a special denim edition “7 For All Mankind Loves Paris” will be launched. Only 200 pairs of these jeans have been produced and they will be sold exclusively at the Rue Saint Honorè boutique. The jeans have the classic squiggle on the back pockets and on the label, instead of the usual 7, there is a splendid Eiffel Tower, in rhinestone for women and embroidered for men. Check out the photos of these jeans below!

With this opening, 7 for All Mankind takes the first step in Europe in retail development which, since November 2007, has resulted in 18 single-brand boutiques in the United States, 13 in Asia and one in Brazil. Next month, they will also be opening two partnership stores in Dubai and Kuwait, in addition to the numerous in shop boutiques in Europe such as Galleries Lafayette and Printemps in Paris and Harrods in London.

The 7 For All Mankind boutique will be open daily from 10:00 to 19:00, Rue Saint Honorè 223. You lucky Parisians!

1 COMMENT

  1. Wow, this is great for a Paris 7FAM fashionista like me!

    So, does anyone know when 7FAM will update its line and bring back the 7FAM overalls from years ago? It’s springtime in Paris and overalls are incredibly popular this season.

    VK

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