With so many denim labels making mass produced jeans out of China these days the demand for good quality, USA made product has dwindled in recent times… Well, so you would think.
Karl Thoennessen of Rogue Territory is bucking the trend with great success. His label, Rogue Territory is a tribute to American manufacturers of the early 20th century. When clothing was built to last and attention was placed not only on the quality of the materials, but also on the construction of the garment. The products Rogue Territory offers are modern interpretations of the garments that were produced during the industrial age of the 20th century. Their mission is to build on the designs of the past by offering a more fashionably relevant collection for those who are passionate about denim and vintage clothing.
Karl has taken some time out to answer a few questions about his label and the denim industry.
What is the story behind the name?
The name Rogue Territory truly embodies my own interpretation of denim that borrows inspiration from the all-American actors of the silver screen in the 1950s and 60s. Men like James Dean, Marlon Brando, Paul Newman, and Steve McQueen all exemplified an authentic and rebellious nature that was epitomized by the blue jeans that they wore on screen and off. The idea that rebels are rogue within society is an intriguing notion. Rebels are individuals, loners in nature. As a rebel you plot your own territory. These rebels used blue jeans to represent their unique individuality. Blue jeans were inherently rebellious, on the fringe of society and that very legacy has been woven into the rich history of the fabric and what it has come to represent. Rogue Territory believes that in denim’s rawest form, it symbolizes a blank canvas for each of us to express our individuality and freedom, to tell our story, to be rebellious, and to ultimately create our own Rogue Territory.