A great collection for the coming Spring 2011 season from a brand we have not featured previously (to my knowledge any way). Cycle is a denim brand that was founded in 2000 by a group of friends. The line uses Japanese denim and Italian laundries to perfect their washes cuts. And by the looks of things are going to be massive! Each finely tuned piece has something that makes the collection look different and a bit more special than your common designer denim line.