With no shortage of innuendo (and a smattering of explicitness) in their lookbook, we know exactly what Play Me is aiming to be. As the name itself suggests, this brand is begging us to play with it. Its whimsical and original designs are coupled with affordable prices. Play Me is a brand new company, founded in 2010. As the designer and co-founder Christine says, she was tired of looking around and seeing that most of the jeans were either dark or light colored, with almost no details except a rip here and there, so she decided to have some fun and play around a bit. Here are the results: A very cute, sexy and fun collection, absolutely right for those who don’t take life too seriously! Available at Karmaloop and Revolve in a price range of $70 – $90.