Wrangler (Europe) has been going through a renaissance over the last couple of years. The folks at the top have obviously been making a concerted effort to ensure the company evolves into a contemporary premium denim brand, whilst still remaining true to their enviable heritage. Nowhere is this more apparent than in their Wrangler Blue Bell Collection which this season has an American thrift store vibe. Model Tony Ward is seen rocking a white denim jacket over his western shirt and battered blue jeans. All of which are proudly made in the USA.