Kate Moss For Laguna Moon km2.jpg

To celebrate their 5th Anniversary Japanese label LagunaMoon have decided to really push the boat out and hire Kate Moss to appear in their Autumn/Winter 2011 catalogue.
It must have been a very expensive birthday present to themselves, but if you are looking to make a name for your brand then getting the most iconic supermodel in the world to wear your jeans is certainly one way to do it. I for one had never heard of this brand before, so their investment does seem to be paying off.

Kate Moss For Laguna Moon km1.jpg