Osklen, (one of the biggest Brazilian denim brands) had a huge fire in Feb 2010 that destroyed their whole factory and headquarters here in Rio. They lost all their archives and all their samples – their whole history. Now they’re back. Like the Phoenix bird, who in Greek mythology burned up and rose from his own ashes. Thus, their latest collection is aptly called Fénix. These are some of their RTW images from their runway show during the Sâo Paulo Fashion Week. This is a W I L D collection! Yellows, reds and turquoises for both men and women, lots of tribal patterns and nothing of skinny or anyway near “normal” tops and jeans. Osklen’s stock in trade is exaggeration. Super drop crotch pants, huge tops and extreme cut jeans that don’t come cheap. The average price of their clothes runs from $100 for t-shirts to $400 for pants. And you know what? I’d rather buy just one or two pieces of their unique clothes and coordinate them with other more basic clothes than spend a lot of money for tons of ordinary clothes.