Wrangler “Get Your Edge Back” from Arno Salters on Vimeo.

One of the well known “oldies”, Wrangler Europe, is now aiming for a total comeback. As they so aptly call their campaign, “Get your edge back”, they applied exactly this slogan to themselves. I have been contacted by Wrangler Europe and let me tell you, their new styles and their new attitude rock! No more association with K-Mart, or the likes, Wrangler Europe is out to kill – Big Time. Lookbooks soon to come.

{note: Wrangler Europe is totally separate from Wrangler USA}