I kind of lost count about how many labels and sub-labels there are to Mr. Ralph Lauren. But there is one thing I do know, Black Label is a very expensive and exclusive line which is actually, as are most of the RL brands, a lifestyle brand. The jeans are all made of heavy weight denim and treated to look rugged and edgy. You can also find some “cleaner” looking jeans here, but why bother?! Black Label is exactly known for its special treatments and washes and if you are going to shell out the big bucks (retail around $350), you might as well get the trademark jeans!