Home Lookbooks New Brand to Watch: Parke NYC – Made in NYC

New Brand to Watch: Parke NYC – Made in NYC

New Brand to Watch: Parke NYC –  Made in NYC

I so love Jeans Made In the US, and you can imagine how excited I got when I first heard about this brand new Parke Jeans line, which is actually even better – LOL, – made right here in NYC! This brand is just starting right now and here is what Solomon Liou, owner and creator of Parke tells us:

– “A couple of years ago, I had worn out my favorite pair of jeans. It was a sad day. I started shopping for new ones, but it was hard to find great jeans. Cheaper jeans were often made overseas with lower quality fabrics. In fact, 9 out of 10 jeans today are made overseas. Premium jeans could cost over $300, but they would often wear out way too quickly – in fact, over 50% of the price often goes to middlemen and marketing rather than into the product.

In my quest to find the perfect jeans, I searched through thousands of fabrics, wash treatments, and styles from Japan, Turkey, Italy, and the rest of the world. I shopped at major department stores, as well as denim boutiques that sold $1,000 jeans. But I wanted jeans that were durable, comfortable, and reasonably priced. In the end, I decided to make my own.” –

We will definitely keep you posted on this brand! Good luck, Solomon Liou:-)

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