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I’d like to tell you a little about a lesser known menswear brand – Jacob Davis, named for the Reno, Nevada tailor who, I learned, partnered with Levi Strauss 140 years ago to create their patented riveted jeans. Davis supplied the idea, Strauss, the funds.

Jacob Davis is a menswear premium lifestyle label, which celebrates the entrepreneurial spirit of denim pioneer Jacob Davis, born Jacob Youphes in 1831, the true inventor of riveted jeans. In keeping with Davis’s skilled craftsmanship, the F/W ’13 collection offers refined tailoring and high-quality fabrics including the best available American, Japanese and Italian selvage denims. The jeans are all manufactured, washed and finished in Los Angeles. KUDOS to Made in America, YESSSS!

I just checked out the brand new Jacob Davis website which went live today and I was completely overwhelmed by the feeling of craftsmanship and attention that imbues every single detail in their jeans and denim. No frills, very masculine, very western, and definitely very classic and wearable in many different circumstances.

Jacob Davis is available at Fred Segal and selected Bloomingdales stores.

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