Marc Allison jeans are very special. The guys behind this brand are really concerned about every singel step in their denim production, from scratch on, until the finished pair of jeans, every little detail is taken into consideration. There is no mass production, but a production made with love and care. Here is what Allison and Marc, owners and founders of the brand tell us about this collection:
– “When putting the line together and eventually coordinating the look book we had to be realistic. Most woman have a sufficient quantity of denim in their wardrobe, and denim has not yet returned to being the fashion king. We needed a reason for women to take their hard earned dollars and invest in another pair of jeans. Marc Allison Jeans is not only about fashion it’s also about comfort. Today’s woman with her busy lifestyle, always on the run, wants not only to look good, but also feel good. When she steps into a pair of MAJ’s she will realize, no matter how many jeans she has amassed, there is a void. And that void is a comfortable high fashion jean. Using X-Fit technology, that moves with the body, adding Pima Cotton, the finest, softest, strongest cotton in the world, we gave the customer a reason to add yet another piece of denim to her wardrobe. MAJ everyday…..that’s our goal.” –
You can purchase Marc Allison jeans on their website, or at one of their trunk shows. They do not sell in stores, because exactly the reason I hat mentioned before – no mass production, but made with special attention! And you’d better act fast, they have a super cool promotion of 40% off, for only a few more hours.