For those who aren’t yet familiar with them, up and coming denim brand Schoen by Yu is kicking butt, taking names, and is just so hot right now! As stated in our intro post for the brand, Schoen by Yu was created by Lindsey Schoen & Michelle Yu, and is made in Los Angeles, California. Lindsey was a denim fit model for Paige, Mother, William Rast, Dylan George and more, for the last eight years. Michelle was a designer at Guess, William Rast, Taverniti and many others that Lindsey worked with over the course of her fitting career. Michelle is a UC Berkley Law graduate turned designer and her attention to detail is what sets SCHOEN by YU apart.
What’s also hot in the denim world? Coated black leather-like skinnies, that’s what. Have you been eyeing this look for awhile, unsure if you should take the rockstar plunge? Well, look no further. Now’s your chance to win the Ingenue jean from Schoen by Yu, which is a beautiful high waisted black coated skinny created with a new technology from the brand that allows them incredible stretch and breathability. Unbelievably smooth and soft to the touch, this jean feels like second-skin!
This contest is hosted on Schoen by Yu‘s Instagram @schoenbyyu, so head on over, find and regram the special image shown at the top of this post with the right tags as stated above, and you’re set to go! This contest will last through May 31st.
If the rockstar look not your thing, fear not…this jean might look like it belongs on stage, but it has endless style possibilities. Head on over here to check it out and see!
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