Finding a pair of cute, comfortable jeans is difficult for all women, no matter their size or shape. Target knows this, so the popular retailer created the extremely body-positive Dear Jeans campaign. Five women, including model Barbie Ferreira, actress Megan Batoon, and DJ Brittany Sky wrote powerful letters to their jeans.

The Target models let their jeans know the “ups and downs, the feels, the struggle of finding a great pair. We all wear jeans for different reasons — and these ladies are no different.

Watch this adorable video and let us know what you would write to your jeans in a comment below this post! We are DY-ing to know LOL!

And if you feel that Target has “spoken to you”, you can shop their denim collection here.