As promised, here is all about Johnny Was Blue newest addition to their brand, a complete denim line! Read below what they are telling us about this new line and all about the three key-styles they have included in their first denim collection.
“California born-and-based lifestyle brand, JOHNNY WAS BLUE, will broaden their product line by introducing three new denim styles with Johnny Was Blue. Denim is a first for the boho-chic brand, whose label continues to grow.
Denim is the natural progression for the label. Our boho-luxe wares pair perfectly with jeans. This addition to our line will complete the Johnny Was look for many women,” said Robert Trauber, CEO of Johnny Was. “We are definitely seeing a revival of denim looks and feel these pieces will be the perfect accompaniment to our brand, and a great extension of the signature Johnny Was label.”
Johnny Was Blue will feature three styles: Skinny, Flare, and Tomboy, and four washes: Indigo Worn, Black Rinse, Indigo Vintage, and Dark Stone Wash.
The Skinny Jean will feature a higher rise that allows for coverage and comfort, while imparting a slim, flattering silhouette. Available in Indigo Worn Wash and a non-fade, classic Black rinse, the luxurious fabric features our special Cotton and TENCEL® blend to move with you all day long. The fabric and style couple to impart an incredibly soft hand, unrivaled recovery, and subtle stretch.
The Flare Jean style will feature the highest rise for a super slim-silhouette. The fabric hugs and contours to a flattering shape that is perfect for all body shapes. The Flare is available in a Dark Stone Wash.
The Tomboy Jean has a mid-rise and easy straight leg that celebrates the classic Boyfriend Style. The straight leg can be worn full length or rolled up for a more slouchy, easy fit. The Tomboy Jean will be available in an Indigo Vintage Wash, allowing for the classic, cotton “worn-in look.”
All of the denim is thoughtfully detailed by hand by our Denim Master Craftsman. Each pair features trademark red stitching on the inside of the garments, a signature Johnny Was label, a beautifully hand-tooled rose-leather patch, and Johnny Was Morelli-printed pocketing.
Established in 1987 in Southern California, Johnny Was designs timeless clothes and accessories that reflect an effortless elegance and embrace a relaxed lifestyle. Artisan design and hand craftsmanship defy trends and cross cultures, giving the clothes a global appeal. Small details enhance the bohemian spirit of the brand and are incorporated with exquisite embroidery and luxurious fabrics. The brand includes a full line of fabrics, signature prints and detailed accessories; including unique scarves, handbags, jewelry, fragrance and belts. Johnny Was operates 18 retail boutiques and can also be found at premium retailers, and on the website.