denim lookbooks

Spring 2017 is an array of individuality, creativity and freedom of expression all expertly intertwined with Joe’s core essence of Rock & Roll attitude and effortless, unique LA style.

“This season we present pieces you can mix and match seamlessly into your wardrobe to create looks that are unmistakably unique and individually you.

The women’s spring collection looked to free-spirited inspiration featuring pops of rich spring colors, floral motifs, artisan embroideries, and worn-in denim to create an overall feel of vintage rock & roll with a feminine touch.

This season we introduce several new women’s fits including TJane, a high rise straight ankle—a nod to 70s icon, Jane Birkin, who so effortlessly wore denim and made it look so chic, and The Smith, Joe’s take on a boyfriend fit with a slim ankle for a more flattering silhouette.

In addition, this season we expanded on Joe’s elevated collection, with styles that were chosen for their impeccable designs & luxurious fabrics, as well as continue to feature long standing signature innovations like Flawless, Collector’s Edition, and our seasonal CoolOFF capsule.”

You can buy Joe’s jeans at Bloomingdale’s, Revolve, and Shopbop.

jeans shorts

white denim

denim cut offs

embroidered denim


  1. I don’t understand the trend of not showing the product in product advert. So many great jeans makers are making this costly mistake.

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