Denim Hygge, the 8th edition of Denimsandjeans Bangladesh show will be held at Dhaka from October 4th to 5th.
This International Denim and Sportswear supply chain show is one of the most awaited bi-annual trade shows in Bangladesh and has always attracted the Global Denim Heads: VFC, H&M, Levis, Target, PVH, Inditex, Li Fung, Carhatt, Gap, Uniqlo, Edwin Brothers, Tesco, Bestsellers, and De Facto are some of the brands and retailers regularly visiting this show.
Denimsandjeans Bangladesh is going to be even more interesting and informative as the show’s organizers are bringing renowned international denim experts. They will be sharing their knowledge of denim and thus enable the visitors to know about the latest developments and innovations.
One of the presenters at the show will be Lucia Rosin from Italy, who, with her 30 years of experience, is considered an expert in this field.The topic of her presentation will be :
“SUSTAINABILITY is not COOL!:A passionate speech about Denim, Product and love for the Earth”.
While sustainability is considered to be cool, Lucia will focus on why it is not cool – in her own unique way she discuss various provoking elements:
1. Environment is not a fashion marketing tool
2. The TRUTH is a long term project ( traceability VS trustability)
3. Creating the future by designer works ( fabrics, accessories, design )
4. Better Washes not “Greenwash” ( looking for low impact treatments )
Lucia Rosin, a fashion designer and denim expert; has been working in fashion and textile business for 30 years and as a consultant for denim companies since 1997. Sustainability enthusiast since early ’90’s, she pursues an ecological approach in every project since the beginning of her career. With this vision she founded MEIDEA, Italian fashion consulting company, established in 2004, formed by a group of professionals who merge a creative approach to a technical know-how, focusing on environmental approach.
To attend the seminar, visitors can register online here.
The organizers are also holding their 1st edition of Denimsandjeans India show on September 25-26 at Hotel Lalit Ashok, Bangalore. For more details, you can visit www.india.denimsandjeans.com.