Let’s talk a bit about NSF and their newest collection for fall/winter and holiday 2017.
Of course, there are these insane jeans with super interesting details – an absolute NSF trademark.
The holiday collection also includes tees with metallic accents, sweatshirts, and sweatpants with ruched detailing, quilted bombers in new shapes, denim pieces with ruffle flares, and cozy destroyed cable turtlenecks.
Looking at these images, I feel that NSF is now also leaning towards a more feminine approach in their denim styles. It’s about being more fitted, the washes are lighter, and some of the new styles feature a femme ruffle edginess which we whole approve!
The NSF collection usually also includes some exceptionally insane sweats and comfortable “lounging” shirts, and they have not disappointed for this coming season – cool washes, great distressing, and super comfy, while, at the same time, you might want to wear them at home as well as out, running your errands.
NSF is becoming more an more a lifestyle brand with pieces that are truly original and very well executed. I have met Jamie Haller, the lady behind all the design and styling. She is a totally dedicated and visionary person who really loves denim, and will always think outside of the box when it comes to creating new styles.
On a last note, the NSF jeans have always been timeless. For you to understand what I mean with this, it’s very simple: as a denim editor, you can imagine how many pairs of jeans I have in my closet. Most of them come, stay for some time, and leave! But there are a few classics that remain, and NSF is one of those. I still wear my very first NSF selvedge boyfriend jeans (I think they are from about 2011) – ripped, destructed, distressed and with oil-stains, way ahead of time!