Vietnam has become one of the favorite destinations for the sourcing heads now and the recent events including the CPTPP treaty, upcoming EVFTA treaty and the closing down of many Chinese apparel companies brought a lot of spotlight to Vietnam. Amidst all, the 3rd season of Denimsandjeans Vietnam – An International Denim & Sportswear Chain Show, scheduled for June 27th and 28th at Ho Chi Minh City has been attracting the attention of apparel retailers, brands and factories, especially from EU and US regions. Here are the five reasons as to why you can’t miss this Maiden Denim Show In Vietnam:

1. The Theme – ROCK N ROLL

ROCK N ROLL is bringing into focus the important place that denim occupies in the rock and roll history. Denim and rebel music have had a long-standing relationship that goes all the way back to the days of Elvis Presley, James Dean, the Beatles, Rolling Stones and other names around the 60s. Basically evolving from American origins, the Rock n Roll developed sub cultures in UK and several styles started becoming synonymous with it.

The rock n roll looks and its effect on denim can be seen in resurgence with skinny jeans for men and dark and grunge denims, leather combinations and more! This show will be a small tribute to the classic era of Rock N Roll Fashion and their pioneers including Elvis Presley & James Dean etc.

The show has exhibitors from over 10 countries including Vietnam, India , Switzerland , Korea , Singapore , Thailand , HongKong, China , and Pakistan . Many Reputed International Denim Fabric Producers, Garment Manufactures and Accessories & Technology companies are participating in this edition. The show has become one of the much awaited Sourcing event and has been making its mark on the sourcing scene .


The 3rd edition of Denimsandjeans Vietnam also brings TREND AREA – where latest innovations in the denim industry were displayed from all exhibitors. There are many categories under which the trend area has been divided, the categories are as below:

Top Stitched : A new trend where unwashed denim with strong character – special yarns , finishing , plain 2×1, 3×1 weavings and lustre on the surface enables the heavy top stitching thread to stand out and create a contrast between the fabric and the thread . Minimal or no washing but the combination of fabric character, stitching thread and accessories makes the garment stand out. Some also use exposed zippers in this combination.

Two Tone Denim: A pair of jeans that is making style statement is the two tone jeans. Color blocking takes the jeans/jackets to the next level. Also used by female consumers to artificially get the slim down looks. Select the right fabric combinations (stretchability and other parameters) with right mix of different wash down levels to achieve the interesting contrasts.

Laser Art: Laser is increasingly becoming the tool to combine sustainability with art. Art is increasingly being expressed through lasers in terms of distressing effects, floral patterns, chequered designs on the denim garments. The right combination of indigo/black colored fabric and artists’ design enables the creation of wonderful pieces appealing to consumers.

Mother Earth: Mother earth implores upon us to care for her – use good cotton, less water, less chemicals and lesser of other resources. We respect her and create products under three broad categories a)Cotton : 100% BCI , Organic or Recycled cottons used b) Less chemicals c) Less water

We Rock:This category demonstrates the key selections of the exhibitors – their favorite structures, weaves, finishes and colors . In short, this is category where the exhibitors can play around and display their best products.


The 3rd edition of Denimsandjeans is going to have 6 denim sessions during the show and International Denim Experts will be flying to Vietnam to hold their seminar and presentation on June 27 & 28 at beautiful Riverside Palace, Ho Chi Minh City.

The shows of Denimsandjeans have been known for their informative seminars, panel discussions and presentations. Since beginning, the organizers always brought the renowned denim experts to set up at knowledge transfer platform at their different shows. In the previous Denim Shows, such talks have attracted a massive audience and enabled them to know about the latest developments and innovations.

The following talks have been scheduled for the 3rd edition:

3D Printing and Its Future

D A N I T P E L E G | June 28th – 02.00 PM: She is the first Internationally acclaimed fashion designer who printed entire 3D collection at her home. Danit is from Israel and will speak on the above topic. She has been invited to TED Talks recently which received more than million hits on the YouTube. Danit was chosen to be the designer of Amy Purdy’s dress for her dance at the Paralympics Opening Ceremony in Rio 2016.

Future of denim sourcing – online

S A N D E E P A G A R W A L | June 27th – 03.00 PM: Founder of, An International Fashion Website which has been catering the Global Denim Community over a decade. Mr. Sandeep is going to share his presentation on this topic and will be launching a global application for the industry.

How to connect DENIM Supply Chain for Sustainable Development

D E N I M S U M M I T | June 28th – 09.30 AM: Vietnam Textile Organization (VITAS) will hold a denim summit and make a presentation on the latest treaties and their effect on the Vietnam exports, the topic of the presentation would be This summit will witness the presence of big heads from Vietnamese Garment Industry.

The Digital Transformation from Analog to Digital

SIMON FROM J E A N O L O G I A | June 28th – 11.30 AM: Mr Simon from Jeaonlogia (Spain ) will present the seminar on the topic “The times they are a changing – and so is sourcing: a look at dramatic changes over the last few decades.

S T E F A N O A L D I G H E R I | June 27th – 02.00 PM – Ex Creative Director of 7 For All Mankind from USA and currently creative director at Arvind and very well-known International Denim Expert , Stefano will give his talk. Mr. Stefano is currently serving as the Creative Director of Arvind Limited, India.

Pop Culture and Denim – How Celebrities Affect Trends

D I L E K E R I K | June 28th – 03.00 PM : One of the most reputed Denim Expert from Turkey, Dilek Erik is going to share her thoughts on this topic.


Denimsandjeans Vietnam has collaborated with RMIT UNIVERSITY VIETNAM for the 3rd edition. Under this arrangement, the fashion students of RMIT Vietnam will showcase a special denim collection at the Denim Rock N Roll show. The fully functional and wearable collection will be displayed at the Trend Zone along with the Trend Area Garments of the show exhibitors.

This is the first time an entire collection of denim garments created for a local brand by RMIT Vietnam students will be showcased. Denimsandjeans brings the skills of Vietnamese students to global audience with this collection.

RMIT University Vietnam is the Asian campus of Melbourne-based RMIT University. Starting with just over 30 students in 2001 in Ho Chi Minh City, and then in Hanoi in 2004, RMIT Vietnam now boasts a dynamic student body of over 6,000 in both campuses. RMIT Vietnam offers programs in the business, technology, and creative areas, and boasts an impressive range of extra-curricular activities that encourage students to break new ground in their areas of interest.


In the latest Apparel Survey Report released by Mckinsey Vietnam ranked in top 5 as the best sourcing destinations in the world. On March, the country has signed CP-TPP along with 10 countries including Japan, Australia and Thailand which will eliminate 99% of tariffs from the products transacted.

Vietnam’s garment and textile industry posted a export growth of 15.4% in the first quarter and reached to USD 7.82 billion, and according to new figures, Japan has become its largest market. Exports to Japan and China were up 26.6% and 25.6% in the first three months of 2018, respectively, according to figures from the Vietnam National Textile and Garment Group (Vinatex).

Vietnam joined the CPTPP, which has brought positive results for Vietnam’s textile and garment exports. Korea is the third largest market for Vietnam, with textile and garment exports up 22.3% in the quarter. Exports to the US grew 13.2% year-on-year. Notably, Vietnam’s exports of textiles and garments to other markets were boosted in the first quarter, with increasing exports to Canada and the Russian Federation.

Based on all these encouraging figures- Denimsandjeans, the pioneers of International Denim Shows in Vietnam, are bringing their 3rd edition of Denimsandjeans Vietnam Show on June 27-28 at Ho Chi Minh City with Rock n Roll as the theme. The venue of the show is Riverside Palace , District 4, Ho Chi Minh City , Vietnam.