Check out here the newest video from the fall and winter 2018 Hudson ad-campaign Vol 2 #THEBADANDBEAUTIFUL, which is the follow up to their spring and summer 2018 campaign Vol 1, featuring Amelia Gray Hamlin and Nathan Mitchell.

“LA based denim brand HUDSON features rising fashion model, Amelia Gray Hamlin, and model/choreographer, Nathan Mitchell, in their Fall 18 campaign. The campaign, photographed by Ian Morrison with art direction by Lance Freitag, features poetry and voice-over by Walter Finnie. This is Hamlin and Mitchell’s second campaign for the brand, following HUDSON’s THE BAD AND BEAUTIFUL Vol. 1.

HUDSON presents the Fall 18 collection–THE BAD AND BEAUTIFUL Vol. 2, a fresh and modern take on street-inspired styles of the ‘90s grunge movement epitomized by Kurt Cobain and the Seattle grunge scene, the HUDSON Fall 18 collection brings to life industrial themes using utility influences, urban camouflage and juxtaposing classic & contemporary fabrications with unexpected sportswear silhouettes. It embraces individuality, community and diversity. The crew you grew up with – unified by accepting each other’s unique differences, embracing what is real and the truth in contradictions. These are your die-hards – always free and and always forward. This is THE BAD AND BEAUTIFUL Vol. 2, starring Amelia Gray Hamlin and Nathan Mitchell.”

The new collection is based on street-inspired styles of the 90’s grunge movement, epitomized by Kurt Cobain and the Seattle grunge scene. You can shop for the collection now on the Hudson website.

See below the images of the F/W 2018 ad campaign as well as some of the head shots of the cast.

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