SFI is a 360° design studio and denim laundry in one.
SFI provides denim brands and designers with the innovative tools they need to tackle the unique challenges inherent to making jeans while utilizing the most sustainable methods and technologies. Our team has expertise in digital 3D design, technical design, product development, market research and trend forecasting, fabric development and sourcing, as well as garment construction and design and innovative wash development.
SFI offers customers an extensive wash archive, custom sustainable wash solutions, brand incubation and targeted denim trend and market research. At SFI, we’re reimagining denim design, development and production.
For our first capsule collection – Denim Daydream – we’ve utilized 3D design, our global wash team’s expertise, the latest technologies in sustainability, and innovative fabrics from Artistic Milliners.
Creating sustainable product means more than just selecting responsible raw materials. It’s also about how the garment is made and what happens throughout the product lifecycle.
We designed this capsule to be a classic denim wardrobe and included timeless silhouettes and washes that, like many good things, will only get better with age.
O U R F A B R I C S
SFI customers have access to the wide-ranging offerings from parent company Artistic Milliners, a vertically integrated denim and garment manufacturer with dedicated spinning, denim and garment manufacturing. Artistic Milliners produces up to 88 million pounds of yarn, 108 million meters of fabric and 30 million garments every year.
Prefer to provide your own fabrics? Not a problem. SFI can step in at any point in the sourcing process.
SFI has production resources to fit all needs – from large programs that require offshore production to smaller runs for premium and quick-turn product. SFI customers can take advantage of the production capacity and expertise of SFI’s parent organization, Artistic Milliners. Or, for those who want made-in-America production, SFI has partnerships with Southern California contractors with the resources to produce premium denim.
O U R D E S I G N T E A M
Our design team is the heart and soul of SFI.
We have recruited a fantastic group of seasoned designers, including denim designers, technical designers, 3D denim specialists and wash specialists.
The result is a multi-faceted group that can support brands in digital 3D design, technical design, product development, market research and trend forecasting, fabric development and sourcing, as well as garment construction and design and innovative wash development.
O U R F I N I S H E S
SFI is a fully operational denim laundry offering innovative and cutting-edge washes including sustainable finishing technologies such as lasers, e-flow and ozone machines. We also offer the latest in sustainable wash developments. Our Clear Fade, Clear Vintage and Pure Color are just a few of our recent developments. Plus, all our customers have access to our extensive wash library, as well as the technical expertise of our dedicated wash team.
O U R S U S T A I N A B L E M I S S I O N
Sustainability and social responsibility are at the core of SFI, just as it is for Artistic Milliners, which is committed to reducing the use of water, chemicals and energy.
Artistic Milliners recycles 85 percent of water in all its major mills and laundries and has installed solar panels for clean energy production. The company has the highest-rated LEED platinum facility in Pakistan and also earned the country’s first FairTrade certification in the denim sector.
Other initiatives include the company’s sustainable cotton project, Milliner Cotton, which addresses scalability, traceability and women empowerment across the cotton supply chain. Our renewable energy venture, Artistic Energy, supplies 100 MW of clean energy to Pakistan’s grid, providing electricity to more than 50,000 households in underdeveloped communities.
O U R F A C I L I T Y
SFI is new, but our laundry facility – acquired in 2020 – has a long history in Los Angeles.
Originally established in 2006, our laundry facility and our staff have been serving the premium denim industry authentic, iconic washes for decades. Artistic Milliners, our parent company, is known for its dedication to sustainability and innovation and has brought that DNA to SFI.
We are very proud of the deep institutional knowledge at the heart of SFI and of the innovation and focus on sustainability powered by Artistic Milliners.
It’s the best of both worlds.