Um… well, according to Chris Leba, designer of cult brand, R13:
“There’s a lack of interest in the system. I’m just going to do my thing, and that’s it,” he said before decrying the idea of newness in general. “There’s a thing that we do here that keeps us from doing a lot of other things: the idea of being really consistent… What’s the inspiration? Staying the same.”
So here’s what is the same: big grungy jeans, giant oversize knits, platform sneakers, stripes, flannels, baseball hats, and an attitude really quite in line with the brand’s “Fuck You You Fuckin’ Fuck” tee. And absolutely, the more holes and the more ripped and destructed, so be it!
This said, the R13 fan club certainly loves this kind of sameness. The collections are literally flying off the shelves everywhere, in spite of – or should I rather say – because of, the steep prices. It’s “in” to be seen in R13 stuff. Status symbol? Maybe. Proof that you don’t care. Definitely.
So, below you can find the “sameness” collection for this coming spring, and betcha, they’re going to sell like fresh baguettes in France.
If you are into all above mentioned, then you can shop for the R13 current fall and winter 2021 collection at SSENSE men/women, Shopbop women, SAKS men/women, FARFETCH men/women, and at Nordstrom women.