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Maison Margiela Fall 2025 – By Glenn Martens
Should we say Mr. Diesel Glenn Martens, or rather, the new Mr. Margiela Martens? The answer … time will tell. Thing is that Maison Margiela and Diesel belong to the same company, so why not also share the designer?! Personally, I am not sure how Martens will carry off being a designer for like – […]
Diesel Resort 2027 – Lookbook
Although Diesel’s creative director, Glenn Martens, incorporated sportswear, tailoring, and utility references throughout the collection, denim remained the undisputed foundation of Diesel Resort 2027. Under Martens, Diesel’s Resort 2027 collection doubled down on the house’s experimental approach to denim while making it more wearable. Martens described it as a blend of “all the Diesel codes” […]
Diesel x Royal D – A “Royal” Ad Campaign!
On the occasion of the 2026 denim collection, Diesel unveils the Royal D, the new seasonal denim campaign conceived as a set of official state portraits. The visuals convey the enduring relevance, grandeur and evolution of denim through the lens of Diesel’s signature wry humor. The campaign’s sitters are members of the Diesel royal family, […]
Diesel – Spring/Summer 2026 Ad Campaign
“SMILE THROUGH IT” Against the backdrop of mundane, everyday debacles, Diesel’s Spring/Summer 2026 ad campaign is a statement in the power of optimism. The simple pleasures of laundry in-unit include clean clothes and a spotless floor after the washer floods the kitchen. That feeling when your outfit is on point immediately followed by that feeling […]
Diesel Fall/Winter 2026 Runway
Own it live it be it: Diesel for every moment and every situation. Disrupted pieces have next-day energy after the best party ever, never any regrets. Twisting and wrapping is intentionally wrong, impossible to put right; denim is baked with permanent creases; fabric treatments make pieces look like they’ve been picked off the floor. The […]
DIESEL – Year Of The Horse Capsule Collection
DIESEL CHINESE NEW YEAR 2026 A year of intense transformation begins February 17, 2026. The Year of the Horse commences, bringing fast-paced change and momentum through February 5, 2027. Today Diesel unveiled a nine-piece capsule conceived by creative director Glenn Martens as an expression of the Horse’s full-force spirit through denim, Track Denim, T-shirts and […]
Diesel – “Call Her Santa” Christmas 2025
Why are we not surprise? So Diesel is declaring her Santa is a woman. And we’re totally fine with that! Climb on up on Santa’s lap and tell her what you want for Christmas. Have you been good this year? Santa hasn’t and she is breaking with tradition this season. She’s tired. She’s been naughty. […]
Diesel Egg Hunt – Spring 2026
“Are You Ready To Play?” It’s time for the game of Diesel – is it real, or a trick of the eye? Inside out, or outside in? What are the details, the disruption? Keep your eyes on the prize: in Diesel’s biggest democratic act yet, the entire collection is revealed by the Diesel Egg Hunt. […]
Diesel – F/W 2025 “Your Life In D”
Diesel welcomes you to the human race. You’ve got one life to live. If you’re lucky, it will go something like this: first, you’re born. You’re so cute. Everyone loves you. It’s fun. You grow up. You go to school. You make friends. It’s more fun. You go to college. Party. There’s romance, sex and […]
Diesel x Hoshi – A (Gray) Capsule Collection
Diesel and their brand ambassador, Hoshi, expanded their partnership, This time it’s with a capsule that embodies the artist’s favorite pieces from his daily wardrobe and Diesel’s vision of self-expression, freedom and inclusivity. Creative director Glenn Martens envisioned the 14-piece collection as a homage to Hoshi’s creative spirit. Anchoring the lineup of oversized hoodies, T-shirts, […]