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Jacob Davis Rider Skinny Hawkins

Jacob Davis Rider Skinny Jeans review

There are many reasons why I love Denimology. One of the main reason is that every now and then I am introduced to a brand that I previously did not know about. When this...

Jacob Davis – The Peacekeeper Denim Jacket

We love: Jacob Davis - The Peacekeeper Denim Jacket. An auto-inspired denim jacket from the Jacob Davis Spring/Summer 2014 collection. We think that this is such a fresh upgrade of the "regular" denim jackets...

Brand To Watch: Jacob Davis

I'd like to tell you a little about a lesser known menswear brand - Jacob Davis, named for the Reno, Nevada tailor who, I learned, partnered with Levi Strauss 140 years ago to create...
Levi's 505c in Joey Denim Review- front

Levi’s 505™C in Joey Denim Review

In 1853, Levi™ Strauss & Co began in San Francisco as a dry goods business. In 1873, Levi Strauss partnered with Jacob Davis to produce the very first blue jean made of brown cotton...

Levi’s 501- Some Interesting Facts

The Levi's 501's first came into being during the American gold rush in 1873, following a collaboration between Levi Strauss, a cloth merchant on the West Coast of America and Jacob Davis, a tailor...

Jeans Pockets – The “Mystery” of the Rivets

Jeans are common around the world, but why some pairs have little metal pieces on the pockets remains a complete mystery to many. The circular bits aren't buttons, nor are they simply decorative. Known as "rivets",...
Levi's Gift Card Giveaway

Levi’s® Week 4 Denim Giveaway Winner

For the 141st anniversary of the founding of Levi's®, Levi's® and Denimology are giving away four $100 gift cards good for Levi's® merchandise! Every week of May, we will be holding drawings for a $100 Levi's®...

Denimology May Levi’s® Giveaway

For the 141st anniversary of the founding of Levi's®, Levi's® and Denimology are giving away four $100 gift cards good for Levi's® merchandise! Every week of May, we will be holding drawings for a $100 Levi's...
Levi's Gift Card Giveaway

Levi’s® Week 3 Denim Giveaway Winner

For the 141st anniversary of the founding of Levi's®, Levi's® and Denimology are giving away four $100 gift cards good for Levi's® merchandise! Every week of May, we will be holding drawings for a $100 Levi's®...
Levi's® 501 Front

Happy 80th Anniversary, Levi’s® Women!

Today marks the 80th anniversary of the Levi's® Women collection. After initially launching Levi Strauss & Co. in 1853, Levi's teamed with Jacob Davis in 1872 to invent the blue jean. But it wasn't until...