Raw

Social media is not only for you to post about your latest things, but it's also an amazing way to find out about new stuff. Things you would never know about otherwise, as in our case

Diane Keaton, enjoying an ice-cream cone, was photographed out in Los Angeles clad in fashionable baggy jeans.

Bella Hadid is giving us a glimpse of what we are going to be seeing a lot these coming seasons: jeans worn with cropped tops. So if you plan on doing this look - let's skip those chocolate bars like ASAP!

Spotted out heading for lunch at Bar Pitti in New York, Bella Hadid rocks a perfect borrowed-from-the-men outfit.

And we're always ready for new denim styles, so hello Everlane! After some pandemic-consequence "silent" months, Everlane is back with a new denim style, the Arc Jean.

As opposed to us women, guys are much more likely to wear their jeans in a dark wash and/or raw. Judging by what we see out there on the streets, on social media, especially on Instagram

You know that proverb - opposites attract - right! So this is exactly what's happening with the denim trends this fall and winter. Super bleached denim as well as raw, unwashed denim - they're both on our must-do list and

Following up with our first new season post about raw and selvedge jeans from a couple of weeks ago...End of summer could mean end of shorts, bermudas, and more or less also ditching your ripped and

So you've had long and fun summer months, wearing your ripped and distressed jeans and denim shorts. Pretty soon will be the time for you to fold those up and stack in the back

Vintage denim is my passion. Not only because it’s environmental friendly and sustainable but also because I love to go back in time - denim time!