Editorials

If you are new to the selvedge denim addict cult, or even if you've been a member since forever, it is always interesting to find out more.

When Everlane launched their first denim collection in 2017 we were all excited not only about their denim's fits and styles, but

Even though most of the time we do prefer our denims to be - well - denim stark and clean. Or ripped and distressed. There are

As you probably know by now, I am one of the women denim addicts who loves to wear men's jeans. And I also prefer, whenever possible, selvedge and raw.

For quite a while we have been receiving many inquires from you guys about the real difference between sustainable denim, organic cotton, and circularity.

Here's the thing. While browsing online to check out what's new in denim, we are faced with one big mystery: Why are high-end designer jeans so

To clear your most obvious doubts about rigid denim right here at the beginning: No, rigid doesn’t necessarily mean stiff and uncomfortable - in the longer run. They might feel like this the first time you put them on, but then you do the following:

If you consider yourself not only a fashion conscious denim girl, but also as a denim head, then you almost certainly, at one time or another, found yourself

Are you ready to ditch your traditional denim jeans and venture into a pair of digital printed ones? "Overall, digital denim samples made

Because all of us on this planet need to be constantly improving our participation in conserving our Mother Earth.