New Brands

Introducing: The Jeans Project – Denim Men and Women

Brad Alden Mowry and Danielle Lee are putting the finishing touches on the new 2,600-square-foot showroom space in downtown Los Angeles for their denim textile company, Artisan Cloth. The husband-and-wife team will officially host a...

New Denim: Eytys Launches Unisex Denim

Last year I discovered this Swedish sneaker brand, Eytys, and actually splurged on a pair of their thick soled super cool unisex hi-tops. This was one of the purchases I never regretted. As I am...

Introducing: La Detresse All About Denim Jackets

Denim jackets are a closet staple and there isn't one of us who doesn't already own one. But they're all kind of pretty much alike, and we'd have a hard time identifying one or...

Introducing: Jeanerica Made in Stockholm

It has been almost 20 years since sexy, skinny, Swedish jeans re-figured (in all senses) the denim market. Now two industry veterans have launched a new denim line, Jeanerica Jeans & Co., that breaks...

Adriano Goldschmied – Refibra(TM) Branded Lyocell Capsule

Some more news about denim guru, Adriano Goldschmied! We are stoked about Adriano's creativity and energy! And once more it is clear that Mr. Goldschmied is going to be the "modern history" Levi Strauss!...

Introducing: Hale Jeans by Adriano Goldschmied

And before you even have time to think about what's going to be next on Adriano Goldschmied's to-do list, here he comes again! He just created a new denim line exclusively for Amazon, called HALE....

Everlane Launches Sustainable Denim Collection

Everlane launched in 2011 with a t-shirt and the mission to bring high-quality clothing and accessories to shoppers without the high-end mark ups, plus a commitment to ethically-made designs. To do this, Everlane cuts...

La La Anthony Debuts Denim Collection

La La Anthony understands that women on the go want to look good without sacrificing style. And that’s exactly what Anthony loves about her new exclusive line with Lord & Taylor. Finding the perfect pair...

Vitruvian Apparel Launches Men’s Denim For Athletic Muscular Legs

Last week, Vitruvian Apparel, a new start-up clothing company which focuses on clothing with an athletic fit, has launched their denim jeans made for men with muscular, athletic legs. No more up-sizing jean sizes...

Not Your Average Denim Brand – Vale

We are always looking out for new denim brands that present us with something different than just your regular skinny/boyfriend/flare staples. Australian brand Vale certainly caught our attention when we saw their first presentation at...