Sustainable Denim

It's during these times, when things are really bad, when we need to give support and show love to those in need. Denimology is teaming up with brands that do just that.

BLUER Denim has temporarily closed their door - including online orders, but they want you to know that they are always thinking of you guys, their customers and followers.

Today I received the following note from Adam Taubenfligel, owner and creator of Los Angeles based denim brand, Triarchy. (To refresh your memory, Triarchy is one of the most sustainable denim brands out there.)

Just like you and me, celebrities, like Kaia Gerber shown here, are also rushing to do their shopping at the supermarket before all's shut down. SIGH.

Mavi's spring and summer 2020 collection has a lot of new and fun denims and we're going to break them down for you here. Above you can see a cool double denim look

Being a total denim addict, one of the perks of being also a denim editor is that I get to look at jeans all the time. Part of my job description - obviously! And you know, I am always on the hunt for something

The past decade has been all about disruptive innovation and sustain- ability has inevitably become the driving force for the emergence of many disruptive technologies.

Today we're dedicating our posts to sustainability. This is beyond denim, beyond anything clothing, but so much more important. Let us preserve our future, our planet. And this is a call for all of you out there to do your part.

We know that this is a subject that has been talked, and re-talked, and talked about again. And, yes, we're going to talk about it again here. Why? Because it is one of our most fundamental questions when it comes

Noomi Rapace - remember "The Girl with the Dragon Tattoo" - was photographed on her way to attend the Love Magazine party in London. And what the heck was she wearing? Denim jackets and jeans tied and sewn together forming