Sustainable Denim

Triarchy/Atelier Denim – World Water Day

Yesterday, March 22nd, was World Water Day and we @Denimology want to point out again the importance of sustainability. Triarchy is one of the denim brands that have switched totally to #sustainabledenim and we are...

G-Star RAW x Jaden Smith Partner for Sustainability

We @Denimology are totally supporting anything sustainable and Eco-friendly. So it's with great pleasure that we are featuring G-Star's newest effort to make this world a cleaner and healthier place: "G-Star RAW and Jaden Smith...

Introducing: Blu & Blue Denim for Kids Lookbook

This Blu & Blue lookbook is going to be the high point for all mommies and daddies who love denim. An opportunity to create "mini-me's"! With the most trendy denim pieces for all ages...

Introducing: Italian Brand – Don The Fuller

Don the Fuller jeans is an Italian brand which started in 2013 by people that have been working in the Italian denim Industry since 1985. We got caught by these black and white images,...

VICUNHA – Celebrating 50 Years of Business

In 2018, Brazilian denim manufacturer, VICUNHA, is celebrating 50 years of business. Operating across three continents in eight countries with half a century of market expertise, VICUNHA TEXTIL, with its rich heritage, has become a...

Denim Expert – Launching Sustainable Denim Collection

The Denim Expert will be launching their sustainable denim S/S'19 collection at Kingpins Amsterdam. Denim processing is laborious. Water and chemical-intensive process, the effluent flow out of the washing plants around the world pollute the...

G-Star Raw – The Most Sustainable Jeans Ever!

G-Star RAW just launched its most sustainable jeans ever, created in partnership with Dystar, Artistic Milliners and Saitex. Available as part of the label’s SS18 capsule, the G-Star Elwood RFTPi jeans were developed using alternative...

Introducing: Life After Death S/S ’18 Lookbook

And the good news is that there is a new SUSTAINABLE denim brand just launching: Life After Death. Life After Death Denim produces premium denim and clothing made of 100% recycled, sustainable, and/or dead stock...

Tortoise – Spring/Summer 2018 Women’s Lookbook

It's been a few years since we had introduced American brand, Tortoise, here @Denimology in 2014. They have become quite a cult brand among denim lovers, especially known for their selvedge rip and repair jeans....

Sustainable Denim: Levi’s Water<Less Denim Collections

Since 2011 when Levi's launched their innovative Water<Less® collection, they have come a long way: LESS IS MORE "Every drop counts, so we got serious about saving water. Our designers are constantly thinking of new ways...