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Um... well, according to Chris Leba, designer of cult brand, R13: "There’s a lack of interest in the system. I’m just going to do my thing, and that’s it," he said before decrying the idea of newness in general.

Interesting news about American Eagle: The sustainable denim market just got a little more exciting. New York City’s AE77 is now coming to those with a discerning taste

Lee®, the iconic American denim and apparel brand, announced a new advertising campaign – LeeOriginals (#leeoriginals). Produced in collaboration with photographer and creative director, Mark Seliger, (known for his ad campaigns for GUESS!) this campaign celebrates the brand’s long-standing, trailblazing spirit.

Italian icon denim brand, Replay, enlisted supermodel, Irina Shayk, to front its Rose Label campaign. Photographed by Giampaolo Sgura,

H&M proves once again that sustainable fashion that is trendy and super cool is a totally doable thing! Especially when it comes to denim.

These times when it's very unlikely that we want to cram into a full room to watch any kind of shows, virtual fashion shows are still the

Looking like a fashion model herself, Karrueche Tran was photographed in a black super sexy denim dress at the Lionne Fall/Winter 2021

We told you all about Balenciaga's Afterworld concept this past December and we've been crazy waiting for those crazy items to be available to buy.

The latest Ivy Park x Adidas Capsule includes denim. Actually, this drop is all about denim, cow prints, and other Western wear, dubbed Ivy Park Rodeo

Needless to say that when we read theme of the American Eagle's fall 2021 ad campaign we already gave them thumbs up!