DKNY – an iconic American fashion brand since we can remember – this year marks their 35th anniversary. So who’s better to front the return of this ultimate American brand than ultimate American girl Kaia Gerber?! In a bold move echoing the spirit of a new generation, DKNY reveals Kaia Gerber as the new face of the […]
Lee x Angel Chen: Exclusive Spring 2024 Collaboration
Yes, we’re so ready to get into spring mode, and this is why we love Lee’s newest collaboration which totally reminds us of sunshine… find out why:-) This past week Lee launched a women’s collection with fashion designer Angel Chen. Renowned for her East-meets-West streetwear aesthetic, Chen brings her colorful approach to this capsule – […]
Cuffed Jeans Are Having Their Come-Back Moment!
This spring and summer is going to be all about cuffs. When, for the past seasons, it used to be cut-off and frayed hems, it’s bye-bye scissors as of right now! Remember years ago when boyfriend jeans were the biggest rave and how we used to cuff them – welcome to this decade’s “new cuffing”, […]
Cotte D’Armes 2024 Capsule Denim Collection
Cotte D’Armes does not believe in seasonal denim collections, but rather focuses on the release of special denims all during the year. Neither based on a specific season nor on any gender, Clarence Ruth, creative director of the brand, tells us: “Exclusive limited edition drops of Cotte D’Armes 2024 unisex denim collection, titled ‘Not A […]
Tommy Hilfiger x Kendall & Friends Spring 2024
For his spring 2024 ad campaign, Tommy Hilfiger welcomes Kendall Jenner to the Tommy family. Kendall joined the family which includes Ebony Riley, Fai Khadra, Travis Bennett, Devon Lee Carlson, and Hannah Logan. Photographed by Renell Medrano, the tight-knit group are captured during upbeat moments in preppy modern classics. “Tommy makes great classics, reimagined for today,” says Kendall. “Each […]
Skinny, But Not Skinny – Jeans, Of Course!
We’ve had a lot of feedback from our readers about our skinny jeans feature. Outrageous exclamations as well as heart felt thank you notes. Most of you guys out there agreed with us, though – skinny jeans are a classic, a staple must-have in any denim lovers’ closet. But still, there were also quite a […]
Heaven by Marc Jacobs Spring 2024 Ad Campaign
Seems that American rapper, Ice Spike, is really top trending this spring. Not only is she main attraction in Alexander Wang’s spring 2024 campaign, but also superstars at Marc Jacobs’! Heaven by Marc Jacobs has unveiled its captivating spring 2024 campaign, embracing a fusion of contemporary style and nostalgic flair. The brand’s latest campaign features four […]
Forever 21 x Ford Limited Collection Spring 2024
Forever 21 and Ford have partnered to launch a limited-edition fashion collection that celebrates American heritage with the latest trend-focused nostalgic styles at an incredible value. The Forever 21 x Ford collection reintroduces today’s generation to a bygone era of quintessential Americana that saw car culture at the forefront. This co-branded collection was inspired by Ford’s rich history and influence on the […]
HELLESEY – Spring/Summer 2024 Lookbook
New York based brand, HELLESSY was launched by Sylvie Millstein in 2012 from her Soho studio, where she has since captivated women with her signature designs. Styled by celebrity fashion stylist Emma Jade Morrison and shot by Stefano Ortega, this spring, the HELLESSY woman enters a new dawn – Sylvie Millstein takes a more textural […]
RIP? Nope! Long Live The Skinny Jeans
Come on guys! Let’s face it. When it comes to “real reality” admit it – you’re still reaching for your beloved skinnies. Even yours truly who’s been an anti-skinny activist for ages – I plead guilty. There’s just nothing that beats the classic uniform of jeans/shirt/blazer. Wearable for any occasion. In any situation. For any […]