Your Daily Denim Destination
Lee® announced its first unisex apparel collaboration with ROARINGWILD®, the China-based brand known for their unique take on streetwear. The two brands join forces to create a global unisex capsule that showcases the link of music and culture through streetwear. As the first denim brand to collaborate with ROARINGWILD®, this collection merges Lee®’s legendary denim shapes with ROARINGWILD®’s […]
After the Second World War, biker culture in America exploded. One of the first Black motorcycle clubs formed in America, the East Bay Dragons, was established in 1959 in Oakland, California, right near the home of Levi’s® brand. In Black biker culture, there is an outsider sense, a danger, a pride, a respect, a commitment to […]
Hudson Jeans has announced a new collaborative collection with celebrity stylist Brandon Williams, who is known for creating looks for professional athletes. For nearly a decade, Brandon Williams has worked as a professional clothier and brand consultant, curating celebrity closets with a polished air of individuality. This new collection is inspired by Williams’ personal style and features […]
As mentioned in our previous feature about GANNI, find out everything about the latest collaboration with Levi’s, Featuring Emma Chamberlain, the two brands’ third collaboration is titled “Grow Up” and inspired by Mother Nature. For Emma, there’s nothing better than finding a pair of Levi’s® jeans covered in patches. “Whenever I find a pair of […]
CRAFTED FOR THE LEGENDS OF TOMORROW Hard-wired and vintage-inspired. The Lee x Daydreamer collection remasters archival prints with traces of ‘90s nostalgia and workwear inspiration for looks that are ready to be loved and worn on repeat. This limited-edition release reimagines heritage styles with a dose of Californian sunshine. One of the most well known […]
Here’s another very cool capsule collection to make our transition into fall more pleasant. It’s about the collaboration of Gap with LoveShackFancy which 76-piece collection launched this past week. To celebrate, Gap & LoveShackFancy hosted a Los Angeles launch event alongside campaign star Ciara. The entrepreneur and Grammy Award-winning performer, Hessel Cohen, and Gap’s global […]
Maddie & Kenzie Ziegler star in American Eagle’s Back to School campaign while launching their limited-edition, custom-designed AE x The Ziegler Sisters collection. Maddie Ziegler & Kenzie Ziegler are taking their sisterhood and partnership to a fashionable new level! The dance superstars and influencers have teamed up with American Eagle for a new ’90s inspired […]
An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium […]
Ok, so Puma and Anonymous Club are not really about denim. But what called out to us were the campaign images of this collaboration which do contain (plastic covered) jeans. PUMA tapped Anonymous Club, a creative collective company which is run by Hood by Air’s Shayne Oliver and a core group of collaborators, to re-envision the Plexus in a new and unique […]
While I was visiting the Kingpins show in New York City, Cone Denim® really impressed me with their latest collaboration. Thank you, Pierette Scavuzzo, for walking me through this interesting and very eye-catching capsule:-) Cone Denim® will debut Interconnected, a denim design collaboration with Decode and sustainable wash innovators Jeanologia® at Kingpins New York, July […]