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Diesel – Spring/Summer 2026 Ad Campaign
“SMILE THROUGH IT” Against the backdrop of mundane, everyday debacles, Diesel’s Spring/Summer 2026 ad campaign is a statement in the power of optimism. The simple pleasures of laundry in-unit include clean clothes and a spotless floor after the washer floods the kitchen. That feeling when your outfit is on point immediately followed by that feeling […]
Diesel Fall/Winter 2026 Runway
Own it live it be it: Diesel for every moment and every situation. Disrupted pieces have next-day energy after the best party ever, never any regrets. Twisting and wrapping is intentionally wrong, impossible to put right; denim is baked with permanent creases; fabric treatments make pieces look like they’ve been picked off the floor. The […]
DIESEL – Year Of The Horse Capsule Collection
DIESEL CHINESE NEW YEAR 2026 A year of intense transformation begins February 17, 2026. The Year of the Horse commences, bringing fast-paced change and momentum through February 5, 2027. Today Diesel unveiled a nine-piece capsule conceived by creative director Glenn Martens as an expression of the Horse’s full-force spirit through denim, Track Denim, T-shirts and […]
Diesel – “Call Her Santa” Christmas 2025
Why are we not surprise? So Diesel is declaring her Santa is a woman. And we’re totally fine with that! Climb on up on Santa’s lap and tell her what you want for Christmas. Have you been good this year? Santa hasn’t and she is breaking with tradition this season. She’s tired. She’s been naughty. […]
Diesel Egg Hunt – Spring 2026
“Are You Ready To Play?” It’s time for the game of Diesel – is it real, or a trick of the eye? Inside out, or outside in? What are the details, the disruption? Keep your eyes on the prize: in Diesel’s biggest democratic act yet, the entire collection is revealed by the Diesel Egg Hunt. […]
Diesel – Behind The Denim Ep. 7
As a follow up to our recently featured interview with Andrea Rosso, let’s talk about the latest episode of Diesel’s “Behind The Denim”. Don’t fall apart – watch below: This episode leans into Diesel’s commitment to denim longevity and circularity, showcasing how durability is essential to reducing fashion waste. Episode 7, “Don’t Fall Apart”, offers […]
Diesel x Tom of Finland Foundation Pride
The 2025 Diesel x Tom of Finland Foundation Pride capsule collection amplifies the message of freedom of expression, sexuality and individualism that anchors Diesel’s values and identity. Through the powerful queer artistry and advocacy of Tom of Finland Foundation, the capsule is specifically designed to celebrate the LGBTQIA+ community. Each capsule has reflected important voices […]
Diesel – F/W 2025 “Your Life In D”
Diesel welcomes you to the human race. You’ve got one life to live. If you’re lucky, it will go something like this: first, you’re born. You’re so cute. Everyone loves you. It’s fun. You grow up. You go to school. You make friends. It’s more fun. You go to college. Party. There’s romance, sex and […]
Diesel x Hoshi – A (Gray) Capsule Collection
Diesel and their brand ambassador, Hoshi, expanded their partnership, This time it’s with a capsule that embodies the artist’s favorite pieces from his daily wardrobe and Diesel’s vision of self-expression, freedom and inclusivity. Creative director Glenn Martens envisioned the 14-piece collection as a homage to Hoshi’s creative spirit. Anchoring the lineup of oversized hoodies, T-shirts, […]
Diesel S/S 2025 – Human Interaction
How about enjoying another one of the very “Diesel-like” ad campaigns? Always guaranteed to add a smile to your face! Diesel just launched their Spring/Summer 2025 ad campaign is about an intriguing and immersive exploration of human interaction. What unfolds when a group of strangers live together, aware that their every move is being closely […]