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Re-Imagine Your Jeans’ Back Pockets!
Who says that back pockets can really only be featured at the back of your jeans?! Well, Ukrainian based denim brand, KSENIASCHNAIDER, certainly doesn’t think so! The brand’s designer duo, Ksenia and Anton Schnaider, just created a capsule collection adding back pockets practically everywhere. Ksenia Schnaider’s Pre-Fall 2025 collection named “Army of Me”, includes a […]
Rogue Territory (RGT) – Denim Made in LA
Rogue Territory (RGT) is co-owned by Karl Thoennessen and Leslie Yeung, and began in 2008 as a custom denim workshop, located within American Rag’s World Denim Bar in Los Angeles. The brand offered fully bespoke one-of-a-kind denim pieces to a select clientele. In 2009, Rogue Territory stopped making custom jeans to focus on ready-to-wear, and launched their […]
Gucci Spring 2026 – Pre-Collection Looks
Great news – at least for those among us who worship at the altar of Demna ex Mr. Balenciaga. Demna Gvasalia, who ditched Balenciaga for Gucci earlier this year, just debuted his first collection for the legendary Italian house. Demna had teased his first fashion ideas with a communications blast entitled: “Gucci: La Famiglia”, showing several score of looks in […]
Nine Lives Denim – Vintage Denim Accessories
If you’re into sustainability, recycling and unique one-of-a-kind pieces, then the Nine Lives recycled-denim accessory line will definitely be your thing. Nine Lives Denim, founded by Craig Nelson, has created a gift line, using denim fabric from recycled blue jeans. The brand uses the term JEAN-FINITY, meaning that blue jeans now have an infinite end use. Blue […]
Brave Star Selvage – Affordable Selvedge Jeans
Brave Star Selvage (also known as Brave Star Selvage Jeans Factory) is a denim company based in Los Angeles, California. The brand especially focuses on selvage denim, especially raw and more heavy weight, using denim from Japan, and sometimes deadstock USA mills like Cone Mills. All of their jeans, even the heaviest selvedge, are in […]
Tommy Hilfiger – “The Hilfiger Racing Club”
In his Fall 2025 ad campaign Tommy Hilfiger races into the season with “The Hilfiger Racing Club. The campaign, featuring Claudia Schiffer and Nicholas Hoult, shifts classic American preppy into overdrive. The Fall 2025 collection draws inspiration from New York City, returning to the brand’s home base to reinterpret preppy codes with an updated sensibility. […]
Introducing: Masada Jeans Made In Israel
Masada Jeans’ founder, Laurent David Vannucci, travels the earth and the seven seas in search of rare vintage denim. He carefully selects pieces for their exceptional quality and unique history. Not only is the brand all about sustainability, but we also thought their washing process is quite unique and definitely worth looking into, Vannucci doesn’t […]
JOOP! Jeans – Fall/Winter 2025 Ad Campaign
Let’s talk about German denim brand, JOOP! Jeans today! JOOP! is a German luxury fashion house founded by designer Wolfgang Joop in 1986. The brand became known for its bold, expressive style and offerings ranging from fashion and accessories to homeware and fragrances. In 1988, the brand introduced JOOP! Jeans, a secondary denim and sportswear […]
Wrangler x ROA – Denim Of The Future
Wrangler and ROA, a leader in the evolution of technical outdoor aesthetics, have released a limited collection. This capsule was created from a fusion of Italian technical craftsmanship and American denim heritage. A reflection of the growing influence of outdoor performance wear in the urban and streetwear fashion space, the Fall/Winter ‘25 collection was created using ROA’s technical design DNA, […]
Good American x Olivia Jade F/W 2025 Campaign
Olivia Jade, renowned YouTuber and influencer, stars in the Good American’s Fall 2025 campaign. In this campaign, Jade is showcasing the brand’s latest drop of wearable wardrobe staples and cozy elevated basics. The aesthetic is everything we want for early fall. Think quiet confidence meets nostalgic Americana. Shot in a sun-drenched setting with vintage cars, […]