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Shania Twain Wears Custom Levi’s®
In celebration of the second annual People’s Choice Country Music Awards, host and country pop icon, Shania Twain, partnered with Levi’s® to kick off the evening in a fully custom, 1-of-1 ensemble to hit the red carpet. Shania Twain wore a two-piece custom denim gown on the red carpet of the People’s Choice Country Music […]
Old Navy – Celebrating 30th Birthday in Style
In a surprise collaboration, Old Navy teamed up with The Cut to celebrate its 30th birthday party at Webster Hall. Coinciding with the launch of The Cut‘s first-ever solo print issue, the event included cocktails, wine, and mini burgers. And lots of dancing, Very much present on the dance floor was Gap’s creative director, Zac Posen. The iconic […]
Tommy Hilfiger – Fall/Winter 2024 Ad Campaign
Patrick Schwarzenegger and his supermodel fiancée, Abby Champion, are the faces of the Tommy Hilfiger fall/winter 2024 ad campaign. The campaign showcases new seasonal essentials reimagined with the vibrant energy of New York City. the campaign offers a glimpse into the lives of the fashionable young couple. Their undeniable chemistry is captured in a series of portraits […]
Sasson x Johnny Was – A New Era Comeback!
The Sasson x Johnny Was collaboration, set to launch this week, merges the iconic heritage of Sasson Jeans with Johnny Was’s bohemian style. The campaign, starring supermodel Lily Aldridge, celebrates the return of Sasson, reimagined for a new generation with a blend of nostalgia and modern fashion. The first drop will include eight denim styles, […]
Polo Ralph Lauren x Naiomi Glasses Collab
Ralph Lauren’s latest collaboration with Naiomi Glasses, a seventh-generation Diné (Navajo) weaver, is part of their Artist-in-Residence program and has garnered significant attention. The third drop of this collaboration, expected in August 2024, continues to showcase the intricate and culturally rich designs that reflect Navajo weaving traditions. This collection, named “Denim Dream,” is a tribute […]
American Eagle x Coco Gauff “Live Your Life”
American Eagle wants to inspire you to ‘Live Your Life’ through self-expression and connection. The call call to action is meant to encourage today’s digital generation to enjoy the world around them through optimism, culture and connection with themselves and others. Live Your Life was first debuted by the AE brand 20 years ago and today it […]
Wrangler x Beyond Retro – Celebrate Vintage!
After a successful first launch in 2022, Wrangler® yesterday announced the launch of the second installment of Wrangler Reborn™ . Which is the brand’s latest collection to celebrate the upcycling of denim. The newest Wrangler Reborn™ sees the brand collaborate with BVH Services’ brand Beyond Retro, for the first time. BVH are one of the largest vintage retailers across Europe. Producing on-trend […]
rag & bone Fall 2024 Women’s Lookbook
The rag & bone fall 2024 collection continues the brand’s tradition of blending British heritage with contemporary New York style. Still, for this coming fall rag & bone goes more country than urban. But, as we have come to expect of the brand, they continue focusing on high-quality fabrics, expert tailoring, and trendy designs. The […]
Ksubi x Patty Mills – We💙Denim x Sports Collabs
Ksubi and NBA champion and Olympic medalist, Patrick ‘Patty’ Mills, have teamed up. And the results are an interesting mix capsule of denim and sports.
Dsquared2 – Did They Become Moderate?
As opposed to what we have come to expect from the brand, the pre-fall denim styles and washes do seem quite laid back. Continuing the