Lee x Buck Mason – Vintage Meets Heritage

vintage

LA-based clothing brand, Buck Mason, and iconic American denim brand, Lee, launched a collaboration spotlighting vintage-inspired updates to three of Lee’s heritage styles. Mark Wystrach, lead vocalist of the band Midland, is the face of the capsule. The menswear collection features Lee’s 101B jean, 101J Rider® jacket and 91B zippered work jacket, meticulously recut to […]

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Beyond Retro x Seasalt Cornwall Collaboration

What we like about this collaboration is that the two brands have joined force to help prevent textile waste. Oh, besides denim being involved, of course! Contemporary Cornish clothing brand, Seasalt, and Beyond Retro have joined forces to create a limited-edition capsule collection. Each one-of-a-kind piece was crafted using repurposed denim. Since the start of […]

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Wrangler Unites Denim, Cowboys And Burgers!

jeans

There’s something for every taste in Wrangler’s newest collaboration! Wrangler® and Texas-based Whataburger are serving up a sizzling new apparel collaboration just in time for the Texas rodeo season. This collaboration blends Wrangler’s classic American style and Whataburger’s timeless appeal, creating a fresh collection to capture the hearts of fashion and food enthusiasts. The partnership between Wrangler and […]

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GAP x Harlem’s Fashion Row Collaboration

GAP stands firm in its commitment to championing inclusivity. This past week the company launched a limited-edition collaboration with Harlem’s Fashion Row, an organization that supports underrepresented Black and Latinx designers. The 16-piece lineup features the work of black designers A. Potts’ Aaron Potts, BruceGlen’s Bruce and Glen Porter, Kaphill’s Krystal Phillips, N’Gai’s Nicole King and RichFresh’s Patrick Henry.  “We’ve been working with Gap Inc. since 2019, […] and for […]

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DIESEL❤️VES TIMBERLAND – Collaboration

The new chapter of DIESEL❤️VES program is DIESEL❤️VES TIMBERLAND®. The project was launched in December 2023, with the first collaboration, DIESEL❤️VES LEE, debuting in March 2024. This initiative takes a purposeful approach to the cult of brand partnerships, applying collective creativity to address the perennial problem of overproduction. Diesel, a giant of the denim industry, […]

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Levi’s® x UNDERCOVER – A New Collaboration

Levi's

Levi’s® and UNDERCOVER joined forces once again, blending UNDERCOVER’s bold aesthetic with timeless Levi’s® design to celebrate the 35th anniversary of Jun Takahashi’s epochal brand. The campaign features Flea, bassist of the Red Hot Chili Peppers, photographed in his home by his daughter, Clara Balzary. Beloved for his simultaneously light and dark music, iconic personal style, and […]

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Wear With Your Jeans – Sandy Liang x Salomon

denim

The most worn combination on this planet: jeans x sneakers! We all agree on that, right 😉 So here’s a perfect new combo which just launched this week: Salomon and New York City-based designer Sandy Liang are back with a new sneaker project. For their third collaboration, Liang has injected her distinctive feminine aesthetic onto the […]

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Louis Vuitton x Takashi Murakami’s 2025 Collab

Louis Vuitton

Louis Vuitton’s latest collaboration with Takashi Murakami unveils a vibrant campaign featuring the brand’s ambassador, Zendaya. Murakami reflects on the collaboration: “20 years have passed in the blink of an eye”! This new campaign showcases the evolution of his work since their original partnership in 2003. The campaign is captured by renowned photographers Inez and […]

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DIESEL❤️VES LEE – Second Capsule Collection

diesel

Happening now – the second run of DIESEL❤️VES LEE. The next step in the limited edition of a new iconic collaboration. You can read more about this here. The idea of the limited-edition collaboration between the two global denim brands, Diesel and Lee. presents a creative solution to the problem of overproduction. ​This second run of […]

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Levi’s Vintage – “A Complete Unknown”

Of the many artists who made Levi’s® a big part of their style, few had the cultural and artistic impact of the legendary Bob Dylan. Set in the influential New York folk music scene of the early 60s, Searchlight Pictures’ “A Complete Unknown” follows an enigmatic 19-year-old from Minnesota who arrives in the West Village with his guitar […]

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