Your Daily Denim Destination
Hollister teamed up with Italian sportswear brand Kappa to ignite global anticipation ahead of the summer soccer season. The collaboration celebrates Kappa’s European heritage and Hollister’s fashion-first aesthetic, featuring men’s and women’s pieces designed for match days, watch parties, and everyday wear. The Hollister × Kappa collab dropped April 30, 2026, as a 22-piece capsule […]
Yes, colored jeans are genuinely back for Spring 2026. But not in the “mint skinny jeans from 2012” way. Fashion seems to have collectively agreed to bring them back with better taste. What’s back is “grown-up” colored denim: muted, sophisticated, and styled almost like tailored trousers. Fashionistas are calling out non-blue denim as one of […]
The rag & bone Resort 2027 is not loud, not trend-chasing, and definitely not experimental. Instead, this collection is about quietly evolving classic American styles. And honestly? That’s exactly why it matters. Because this is the kind of denim and menswear people will actually wear daily. Swaim Hutson, head designer of rag & bone’s menswear, […]
Short answer: you’re not being forced to ditch them – but fashion has definitely moved on. But are we really ready to go “clean”? We have been to many denim previews these past months. And we have also checked out – and posted about – fashion shows and fashion events. And let’s face it, most […]
And – of course – we’re talking about DENIM shorts here:-) Oh, and denim shorts aren’t just “coming” = they’re already redefining themselves for Summer 2026, and honestly, they’re very different from the old cutoffs. Denim shorts summer 2026, what’s actually happening: Mid-Length Shorts Are the New Standard Bermuda Denim Is Still Strong Clean Versus […]
For Fall 2026, Popova didn’t abandon denim. What she did was push it into a more conceptual, sensual direction. The collection, which she named ‘Intimate Hours’, explored bedroom psychology, intimacy, and the body, and denim became part of that narrative rather than the whole story. Denim – btw, Popova’s signature – was reworked into a […]
More than ever this year, luxury fashion brands are going heavy into denim. And one of them is Chanel. Considered one of the most classic and established haute couture houses, Chanel now has some interesting denim looks in its Pre-Fall 2026 collection. And, of course, we love the fact that denim is becoming high fashion, […]
Diesel just announced that they have some hot new brand ambassadors! HANA (CHIKA, NAOKO, JISOO, YURI, MOMOKA, KOHARU, MAHINA), a seven-member girl group from Japan, has been appointed as Diesel Japan’s Brand Ambassadors. This is a first for the brand: an entire group takes on the ambassadorial role, highlighting Diesel’s commitment to collective energy and […]
Despite the backlash caused by their last ad campaign in July 2025, American Eagle and Sydney Sweeney are back once again. Months after conversations – and controversy – erupted over Sydney Sweeney’s American Eagle jeans ad campaign, Sweeney is back for a new summer spin on shorts with the retailer. “What brand am I wearing?” Sweeney asks in the commercial, […]
If you are a denim lover and curious about everything related to your jeans, you will come across the term “Japanese Denim” quite a lot of times. Japanese denim is considered the gold standard of denim worldwide. Not just because it’s trendy, but because of craftsmanship, heritage, and fabric quality that few other manufacturers in […]