Skinny, But Not Skinny – Jeans, Of Course!

We’ve had a lot of feedback from our readers about our skinny jeans feature. Outrageous exclamations as well as heart felt thank you notes. Most of you guys out there agreed with us, though – skinny jeans are a classic, a staple must-have in any denim lovers’ closet. But still, there were also quite a […]

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Extreme Wide-Leg Jeans – THE Top Trend RN

If you haven’t figured it out yet, or still don’t want to believe it… there’s no way around it. The extreme wide leg is the very hottest denim trend this season. Interesting, how we went from super skinny to super wide-leg, right! But that’s what fashion is all about. Giving us a good reason (excuse) […]

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Barrel-Leg Jeans – What Exactly Are Those?

A denim style that has been sneaking upon us for the past couple of years, the barrel-leg jeans, huh? Admitted, we haven’t been overly attentive to those before but now there is no more denying it – barrel-leg jeans are definitely a rising trend in 2024. To sum it up, barrel-leg, or balloon leg jeans […]

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FRAME x Gisele Bündchen – Spring 2024 Ad Campaign

FRAME announced the continuation of its collaboration with supermodel Gisele Bündchen for its Spring 2024 collection. The campaign, photographed by FRAME Co-Founder and Creative Director, Erik Torstensson, captures Gisele in a series of intimate and relaxed settings in Miami, wearing the brand’s latest designs, including denim, of course! According to FRAME, the campaign is intended to show a […]

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Phil Oh – 2023’s Best Streetstyle in Denim

If there is one photographer who always captures our attention during fashion weeks and the likes, it’s Phil Oh. Being a fashion blog, we receive the latest runway show and collection preview images all the time. But – speaking for myself – I find the street looks just as fascinating and interesting as any fashion […]

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Trending – It’s Corduroy Time Again!

We’ve always loved corduroy as an alternative to our usual denim, especially when it gets really cold out there. When corduroy jeans first came out, they were made of 100% cotton and I clearly remember how they used to bag out after only one or two times of use. And not “sexy” baggy, but like […]

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FRAME – Modern Man 3rd Edition

Frame is not only all about sustainable denim, but also about reading, like fashionable reading! Since its launch in 2010, FRAME has attracted a devoted and stylish following for its handsome, sustainable denim. Simultaneously, the brand developed a reputation for throwing some of the hottest parties around the world. Wednesday night in New York City, Erik […]

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Embellished Denim For F/W 2023 – Schiaparelli

Embellished denim is always a great alternative if you feel like dressing up for a special occasion. Or even if you just want to stand out sometimes. And we always love to see how haute couture designers incorporate embellished denims into their collections. One of the oldest and biggest names in haute couture, Schiaparelli, created […]

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