For all of you guys out there who have been wondering what’s happening with former cult brand, True Religion – well, here they are! And going full force!
For their Holiday 2025 ad campaign, True Religion has teamed up with Grammy Award winning artist, Ciara. Dubbed “Wrapped in True”, the campaign shines a spotlight on women redefining success across industries, from fashion and sports to business and culture.
Joining Ciara in the campaign are model and real estate agent Nicole Anderson, former professional tennis player Ayan Broomfield, Detroit-born rapper, actress and entrepreneur Kash Doll, entrepreneur Mahogany Jones, and activewear brand founder Alisah Washington—five women who each embody True Religion’s ethos of self-expression and confidence.
“Partnering with True Religion on Wrapped in True felt like a natural fit because this campaign celebrates multi-hyphenate, successful women who are defining culture,” said Ciara. “The brand truly understands the power of not limiting yourself to one role, and that’s what I strive to embody every day.
The pieces from this ad campaign are already available to shop for on the True Religion website.
