Founded in 2004 and ending in 2018, Cheap Monday is making a comeback. As of this month, you can shop for the brand again!
The brand celebrated its relaunch last week. The youth-focused label released its new denim collection fronted by American singer and songwriter, Nessa Barrett, in a debut campaign “Tripping through the depths of self”.
In the campaign, Nessa goes from sunset sleaze to angel medusa, stardust emo to teddy pop punk, exploring contradictions and the moods of the moment.
What we loved most about Cheap Monday was their creative and punky approach of skinny jeans. We’ve witnessed some of the most diehard anti-skinny denim heads crush on a pair of Cheap Monday skinnies.
Cheap Monday, known for its punk-inspired denim, particularly skinny jeans, re-emerged with a collection catering to Gen Z and embracing the popular Y2K style. The new range features a mix of fits from super skinny to extremely loose, with distressed and worn finishes. Exactly again capturing the rebellious spirit that the brand originally embodied.
The collection launched now and is available at ASOS, Weekday, Monki and &Other Stories.
