Denimology - Your Daily Denim Destination

GAP x Harlem’s Fashion Row Collaboration

By Lisette Geller February 14, 2025 No Comments

GAP stands firm in its commitment to championing inclusivity. This past week the company launched a limited-edition collaboration with Harlem’s Fashion Row, an organization that supports underrepresented Black and Latinx designers. The 16-piece lineup features the work of black designers A. Potts’ Aaron Potts, BruceGlen’s Bruce and Glen Porter, Kaphill’s Krystal Phillips, N’Gai’s Nicole King and RichFresh’s Patrick Henry. “We’ve been working with Gap Inc. since 2019, […] and for […]

Lookbooks

Bluemarble Fall 2025 Men’s Denim Looks

By Lisette Geller February 13, 2025 No Comments

Bluemarble is a menswear label established in 2019 by Anthony Alvarez. Born in New York to a Filipino father and French mother, Alvarez was raised in Paris, providing him with a multicultural perspective that deeply influences his designs. Bluemarble aims to promote individuality by highlighting the commonalities between world cultures, often drawing inspiration from Alvarez’s […]

Lookbooks

Philipp Plein – Fall 2025 Men’s Lookbook

By Lisette Geller February 12, 2025 No Comments

Philipp Plein has always been known for his dramatic shows, and his Milan Men’s Fashion Week debut, which took place at the glittering newly opened Plein hotel, did not disappoint. The German fashion designer and entrepreneur has built the Philipp Plein International Group, encompassing his eponymous clothing brand, Plein Sport, the men’s high-end tailoring Billionaire brand. And most […]

Ad Campaigns

Express – “Dress To Express” Ad Campaign

By Lisette Geller February 11, 2025 No Comments

Express is entering a new era of style with ‘Dress to Express’, a new brand platform that marks a bold new chapter for the brand. ‘Dress to Express’ is a three word anthem celebrating confidence and self-expression and nods to the brand’s heritage as a fashion authority rooted in confident, modern, effortless style. Dylan Sprouse and Barbara Palvin really are […]

Lookbooks

Dhruv Kapoor F/W 2025 Denim Looks

By Lisette Geller February 10, 2025 No Comments

The Dhruv Kapoor Fall/Winter 2025 collection is a homage to India’s sartorial and cultural roots, reimagined for the modern world. The collection masterfully blends traditional craftsmanship with contemporary aesthetics, presenting a narrative rich in authenticity and emotional depth. Inspired by candid snapshots of Indian life like women adjusting dupattas and men in traditional workwear, the […]

Capsule Collection, Lookbooks

Ksubi Spring 2025 – Rockstar Rebellion

By Lisette Geller February 8, 2025 No Comments

Ksubi named its newest spring 2025 collection “Safe in Heaven”. and it’s about reimagining classic styles with the brand’s signature rebellious edge. This newest drop is a rebellious fusion of punk, sport, and denim. It invites wearers to embrace their individuality and break boundaries in style. The pieces of this collection blend Hollywood glamour, varsity […]

Ad Campaigns

True Religion x Anitta – Ad Campaign

By Lisette Geller February 6, 2025 No Comments

True Religion Debuts Its “Own Your True” Platform Featuring Brazilian Pop Star Anitta During Super Bowl Week. True Religion is kicking off 2025 with the launch of its new brand platform, “Own Your True”. This platform is part of its corporate commitment to build on its cultural leadership position that embraces individuality and celebrates self-expression. “We […]

Trend Reports

Trending Spring 2025 – Olive Green For Her & Him

By Lisette Geller February 5, 2025 No Comments

Judging by what we have seen in our previews, olive green is absolutely most dominant this spring, making its mark across menswear, womenswear, and streetwear. And it’s also a perfect option if you want to give your denims a break every once in a while. The earthy, versatile olive shade offers a balance between sophistication […]

Lookbooks, New Brands

Introducing LUEDER – Fall 2025 (No Gender!)

By Lisette Geller February 4, 2025 No Comments

London based German designer, Marie Lueder, became known for her her armor and knight-inspired designs. LUEDER researches medieval armor based on the desire of shielding and a longing for spiritualism acted as rituals which they call mental armor. The brand embraces amateurism. That is to say in relation to gender, bodies, idols, professionalism and emotions, […]

Lookbooks

Acne Studios Men’s Spring 2025 – Oh. Man!

By Lisette Geller February 3, 2025 No Comments

So ok, I never get baffled, or surprised, or even slightly concerned about any kind of fashion look, style, or trend. Well, anything – or rather, nothing! But above, the Acne Studios‘ look from their Spring 2025 collection really made me stop in my tracks! Like wow if I’d see some guy dressed like this […]