New York based contemporary denim brand PURPLE launched their collaboration with fashion and lifestyle brand Blue Sky Inn this past Saturday, December 16, 2023.
The bowling-inspired “PURPLE Sky Inn” capsule collection draws colors from dawn and dusk and features jeans, silk bowling shirts, denim jackets, a crewneck sweater, hoodie, socks and a bag. Photographer Sam Balaban (@sdotbalaban) shot the campaign while Ryan C. Gale (@ryancgale) helped with styling. Yanne and Duat modeled for the shoot.
“Levi from Blue Sky Inn approached us and we had a very similar background in terms of our careers in fashion and similar ideas on how we both want to grow. We’d seen his silk shirts a lot on our high profile customers and in a lot of stores we work with, so we thought it’d be a collab with a lot of synergy and minimal fuss,” says Luke Cosby, co-founder and CEO of PURPLE.
PURPLE is sold: Bergdorf, Saks, Nordstrom, Neiman Marcus and Bloomingdale’s.
