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Wrangler – Commitment To Sustainability
Wrangler is working on a number of new partnerships in a continued strategic effort to keep denim waste out of landfills through systemic circularity practices. The variety of new initiatives all allow Wrangler to do more with less raw material. The brand is proud to further its commitment to sustainability through circularity by partnering with organizations dedicated to […]
Levi’s WellThread Spring/Summer 2024 Collection
Levi’s is lowering their environmental footprint with sustainably-sourced clothing through WellThread designs. Out now, Levi’s WellThread Spring/Summer 2024 capsule continues to showcase the brand’s commitment to sustainable fashion. Featuring plant-based pixelated botanical prints and soft-touch sueded ecru denim, all pieces in the collection are made using 100% transitional cotton. Women’s highlights include the Orchard Soft-Structured Trousers […]
Diesel – Introducing Behind the Denim
Aiming to add a dose of pizzazz to the issue of sustainability, Diesel is launching a five-part mini-documentary series, in sync with the brand’s fun and irreverent style. Called “Behind the Denim,” each episode will take a close look at the life cycle of denim from farm to factory to the customer’s closet, underscoring the […]
Ripped Jeans – Now, Always, And Forever!
HIM/HE EDITION As promised in our women’s feature about ripped jeans, here’s for you, guys! Ripped Jeans always add a certain edge to any outfit, and we mean ANY outfit. One of the coolest looks, for instance, is pairing destructed jeans with a button down dress shirt and a tuxedo jacket. And you can bring […]
Adriano Goldschmied x Daily Blue Collection
Adriano Goldschmied, denim icon, actually – better still – the godfather of our century’s denim, doesn’t stop. Ever. After having had a hand in creating many brands like – of course – AG Jeans*, Citizens of Humanity, AGOLDE, just to mention a few, he’s back with yet another denim adventure. And while we’re at it. […]
Palace x Evisu Collaboration Spring 2024
Continuing their collaborative venture, Palace Skateboards and Evisu reunite for the Spring/Summer 2024 season, unveiling their fourth exclusive capsule collection. The latest collection presents a diverse range of apparel and collectibles, featuring Evisu’s iconic denim pieces such as trucker jackets, five-pocket jeans, and jorts, alongside zip-up hoodies, t-shirts, cardigans, dice sets, and caps. Design highlights include […]
Trending Again (Still) – Ripped And Destroyed Denim
HER/SHE EDITION After long winter months of “too cold for ripped” – finally spring is back. And bringing back one of the most popular denim trends of the last decades. The ripped, destructed, and destroyed denims. Spring and summer – the time to show off some skin again – and we are totally on it! […]
Pepe Jeans – “Take Me Somewhere” Ad Campaign
Pepe Jeans London presents ‘TAKE ME SOMEWHERE’ – a campaign inspired by the feeling of Wanderlust. Born on the bustling streets of London in 1973, the British brand has always been characterized by an eclectic urban spirit and openness to discovering the wider world. This campaign is an adventure that will quench your Wanderlust in […]
Embellished And/Or Lace-Up Jeans Anyone?!
When it comes to embellished jeans we’d like to point out that these are actually the best option if you want to do something a bit different. Or when you feel like time out from your regular blue and blacks. Or maybe you are just up for trying a new look – there is always […]
Unlock Spring 2024 Style: Frame x Amelia Gray Campaign
After having tapped Gisele Bündchen, Frame is now announcing Amelia Gray as their ambassador in their latest ad campaign. Coming hot off the heels of its latest campaign with Bündchen, Frame has turned to American model and TV personality Amelia Gray as its latest face for S/S24. Here you can see Amelia posing completely naked clutching a pair […]