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Looking For A Denim Wedding Dress? Try Diesel!

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Diesel’s “Til D Do Us Part” campaign for Fall 2024, directed by Glenn Martens and shot by Nick Waplington, takes a playful approach by staging a “denim wedding” with all guests donning Diesel pieces, spotlighting the brand’s edgy, rebellious ethos. And on a sideline – yes, this fun wedding campaign first launched back in July. […]

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Diesel – Spring 2025 Denim & Leather Looks

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Diesel’s Spring/Summer 2025 collection, created by Glenn Martens, took center stage at Milan Fashion Week with a powerful focus on sustainability and innovation. In case you are wondering why some of the models were walking kind of wobbly – the floor was all made of shredded denim! This collection was all about transforming waste into […]

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Diesel – Behind the Denim Continues

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Diesel’s Behind The Denim Series continues with two more episodes. and just to refresh your memory, you can have a look at the first episode here. Diesel: Behind the Denim is about the journey of a brand that has consistently pushed the boundaries of fashion, especially in the realm of denim. Diesel’s story is one […]

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Diesel – Introducing Behind the Denim

Aiming to add a dose of pizzazz to the issue of sustainability, Diesel is launching a five-part mini-documentary series, in sync with the brand’s fun and irreverent style. Called “Behind the Denim,” each episode will take a close look at the life cycle of denim from farm to factory to the customer’s closet, underscoring the […]

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Diesel x Lee – New Capsule Collection

Remember, this past December we shared with you all about the exciting DIESEL❤VES collaboration?! Now, let’s check out part two which just launched: Following the December partnership statement and exclusive preview in Europe and Japan, today Lee and Diesel announce that the new DIESEL❤VES LEE capsule is available globally. The two denim giants, in theory competitors, […]

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Diesel Spring 2024 Men/Women Lookbook

Diesel’s spring/summer 2024 collection includes a series of looks for men and women built of shredded denim mixed and layered over with printed and sheer sheer fabrics to create a peeling paint effect. Unbelievable – those destructed, shredded denims from the collection. Just have a look how artfully they were done, with an incredible amount […]

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Diesel Fall/Winter 2024/25 Runway Show

At Milan Fall/Winter 2024 Fashion Week, Diesel/s Glenn Martin turned on the webcam during his fashion show. Thus being the first to open a runway show to the public. By turning on a webcam, he shared his world with one and all. In Peter Weir’s 1998 film, ‘The Truman Show’, Truman Burbank discovers that the first thirty years of his […]

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Diesel x Lee – An Amazing Sustainable Collaboration

Diesel is proud to introduce DIESEL❤VES, an ongoing program and open call-to-action for fellow brands — typically considered our competitors — to share existing materials, manufacturing and creative resources to empower change. Envisioned by Creative Director, Glenn Martens, as a challenge to the industry standard of brand collaborations, DIESEL❤VES proposes a more purposeful approach to […]

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Diesel – Resort 2023/24 Lookbook

There’s an inherent finesse in crafting a brand that is a counterpoint to luxury, and Glenn Martens has mastered this dance of design at Diesel. His latest venture, the Diesel Resort 2024 collection, underscores the brand’s democratic ethos, aiming to engage a broad spectrum of consumers while injecting a dash of thrill into the commercial […]

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