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Levi’s® x Kiko Kostadinov – A New Collaboration
Levi’s® and Kiko Kostadinov partnered on their first collaborative project encompassing both men’s- and womenswear. Each capsule collection premiered as an integrated component of Kiko’s mainline runway shows during Paris Fashion Week earlier this year in January 2024 and March 2024, respectively. On the Menswear side, Kiko Kostadinov reinterpreted Levi’s® Engineered Jeans™ archival features from the 1990s, […]
GAP Says Let’s Do It Like The Kids – Dance !
Fair enough. Let’s do it like the kids – dance! Remember Gap’s cutest ad campaign for their kid’s BTS campaign? So, the Gap dancing continues, and this time it’s about us (adults?!):-) The brand just launched their fall ‘Get Loose’ campaign starring Troye Sivan and dance group, CDK Company. Directed and choreographed by Sergio Reis. Set […]
Another A-Mazing Calvin Klein Ad Campaign!
Calvin Klein’s ad campaigns are something we enjoy watching every season! After featuring Camila Morrone, Jungkook and BLACKPINK‘s Jennie in his spring 2024 campaigns, now it’s Mingyu. The rapper, a member of supergroup, Seventeen, is the star of a new Fall 2024 Calvin Klein campaign. The iconic brand released the imagery Friday, flooding social media with photos […]
Hudson Jeans x Brooks Nader Collab Spring 2025
Hudson Jeans will launch a 17-piece collection with supermodel and actress, Brooks Nader, in March 2025. In addition to fashion basics, the line will include a new Hudson denim fit called the Beth Straight. This new style will also feature Hudson’s signature rear flap pocket. Nader collaborated closely with the Hudson team to create the […]
Wrangler – The Collegiate Collection Returns
Wrangler’s Collegiate Collection returns for another season offering gameday apparel essentials for students, alumni and fans to show their school pride. Wrangler’s third installment of Collegiate Collection delivers undefeated gameday gear. It’s all about providing quality, comfort and style from the tailgate to the stadium all season long. During this monumental time for college football, Wrangler […]
Grey Jeans Are The Must-Do Trend This Fall
We have been talking about grey jeans here @Denimology for many seasons. And with fall approaching, grey jeans are definitely going to be a must-do once again. Yep, grey jeans are trending again this fall. Especially because of their ability to pair well with a big variety of outfits, making them a stylish alternative to […]
Trend Report – Denim Fits To Expect This Fall
This coming fall 2024 we will be seeing lots of “Déjà vu” denim fits, agreed. But there will also be variety of new looks and trends that expand beyond the traditional styles. Mainly, most of what we have seen already will be back with somewhat different details. Here are some of the standout trends: 1. […]
Baggy Jeans – Let’s Talk About Volume!
Baggy jeans are more than just a trend. They represent a shift towards a more relaxed and inclusive approach to fashion, where comfort and individuality take center stage. Oversized and over-long jeans, characterized by their voluminous and loose-fitting designs, have become a major trend in denim fashion for this coming fall. Yes, we’re not only […]
Forever Lee! Forever 21 x Lee BTS Collaboration
Forever 21 is kicking off this year’s back-to-school season with a nod to nostalgia, unveiling a collaboration with the iconic denim brand Lee®. Inspired by the soulful Americana of the ‘70s and Lee’s iconic Rider™ Jacket, the limited-edition collection introduces a range of trendy pieces celebrating retro denim classics. The Forever 21 x Lee Collection is centered around the denim, which delved into Lee’s rich heritage, […]
American Eagle x Coco Gauff “Live Your Life”
American Eagle wants to inspire you to ‘Live Your Life’ through self-expression and connection. The call call to action is meant to encourage today’s digital generation to enjoy the world around them through optimism, culture and connection with themselves and others. Live Your Life was first debuted by the AE brand 20 years ago and today it […]